We work with pharmacies with the goal of enhancing product sales and expanding their patient base. Starting in May 2024, we launched targeted paid ads on Instagram and Facebook for Thunder Discount Drug to promote one product, Semaglutide. In Mid-July, we shifted our focus to promoting a broader range of services offered by the pharmacy. With a $50 monthly advertising budget, these ads led to Thunder Discount Drug’s most profitable month in their 11-year history. We look forward to building on this success. The ads we ran are detailed below:
May 28-June 8, 2024
This was our first paid campaign for Semaglutide. The ad featured a contact button directing users to the pharmacy’s new patient form.
Once submitted, patients received a call from a pharmacist within 24 hours. These calls provided an opportunity for patients to ask questions, access resources, find doctors if needed, and begin their journey toward a healthier lifestyle through weight management medication.
We targeted men and women aged 40+ with diabetes or overweight, within a 30-mile radius of the pharmacy.
Here are the results from this ad:
Reach: 2,364
Impressions: 3,889
Link Clicks: 83
Form Submissions: 21
Total New Prescriptions Sold: 14
July 6-17, 2024
This was our second Semaglutide advertisement. We maintained a similar format, but the button at the bottom now said, ‘Learn More.’ Clicking the button directed patients to a page on the pharmacy’s website with detailed information about various weight loss medications they offer.
The page included a specific form for those interested in Semaglutide or the other medications offered on the page. Submitting the form triggered the same follow-up phone call, allowing patients to ask questions and access necessary resources.
We targeted the same audience as in the previous ad.
Here are the results from this ad:
Reach: 6,753
Impressions: 9,026
Link Clicks: 104
Form Submissions: 33
Total New Prescriptions Sold: 21
We successfully sold 21 prescriptions, but our efforts didn’t stop there. Towards the end of the campaign on July 16th, we sent out a mass email about the weight loss medications. Since the pharmacy’s form allows patients to opt in to email marketing, we had been building an email list. With the influx of new emails from Semaglutide leads, we decided it was time to reach out.
The email provided detailed information about the medications and highlighted why patients should choose our pharmacy. It included a ‘Get Started Today’ button that directed recipients to the weight loss page on the website where they could then fill out the form and receive a phone call. Click the button below to view the email.
The results from this email campaign led to 6 additional prescriptions being filled, bringing the total for the month to 27 new prescriptions sold. This achievement aided in marking the most profitable month in the 11-year history of the pharmacy. We look forward to further building their brand from this success.
Below, you can view some of the recent ads we have either completed or are currently running for our pharmacies.
How does the CrescentPack work?Your pharmacy and healthcare providers will work to sync your medication so they can all be filled at the same time. Each CrescentPack card contains medications for seven days and you’ll receive a 30-day supply at each pickup.
Why should you get the CrescentPack?CrescentPack eliminates multiple medication bottles, and the need to fill a weekly pill planner. You only open a single dose pack compared to several bottles and with our easy-to-read labels it tells you what’s in each slot and what time of day is ideal. It’s a great visual reminder and can prevent missed doses.
How to become a Home Healthcare partner?We have contracts in place to fill for all Long Term Care and home health patients. We use both CrescentPack packaging and traditional unit dose cards to tailor the best solution for each patient. Communication is key to both a smooth onboarding process and ongoing care. We use strategies that allow us to coordinate care without lengthy phone calls. We would love to partner with you!
The CrescentPack is a free service offered at our pharmacy! Call us or click the link below to get started today.
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405.665.4115
www.crescentdrug.com
116 S Dean A McGee Ave Wynnewood, Ok
Protect yourself from the flu this winter by scheduling your vaccination today.
NO APPOINTMENT NECCESARY! We’re open Monday-Friday from 9am to 6pm and Saturdays from 9am to 1pm
Our flu shots are $35 each. Check with us to see if your insurance covers the cost.
Visit our pharmacy or call us at 405.212.3177 if you prefer to schedule an appointment. Otherwise, just come in-store and we will get you taken care of!Throughout every season, your health is our priority.
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405.212.3177
www.thunderdiscountdrug.com
2296 W Main St. Norman, Ok 73069
What platforms are we on?
Facebook: Crescent Drug & Apothecary
Instagram: @CrescentDrugandApothecary
TikTok: @CrescentDrugApothecary
What services do we offer?
– Prescription Services
– Compounded Medications
– Vaccinations
– Free Local Delivery
– Free, Pre-sorted Pill Planner for your Monthly Medications (ask for the CrescentPack)
– Private consultation rooms
If you’re searching for a pharmacy to call home, contact us today or fill out the new patient form on our website.
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Crescent Drug & Appthecary
405.665.4115
116 S Dean a McGee Ave. Wynnewood, Ok 73098
Hours: Mon-Fri 9am-6pm, Saturday 9am-1pm, Sunday Closed
Crescentdrug.com
Hamilton Communications, LLC 