Heads Up Campaign

During the summer of 2023, I took a two week health communication and promotion class. During those two weeks my partner and I were tasked with creating an awareness campaign covering traumatic brain injury. Our target audience was athletes age 14-24 because they are some of the most at-risk for a TBI. Linked below is our full strategy and don’t forget to click the computer on the website section in order to view our full campaign website!